Professional project experience · Studio
Startek Lighting America
Product catalog and visual storytelling
Context
Product visualization, catalog imagery, and marketing visuals for a commercial and architectural lighting manufacturer.
Challenge and constraints
A commercial and architectural lighting manufacturer needed catalog imagery and marketing visuals across a broad product family — consistent, accurate, and ready for print and web.
Approach
We produced product renderings and catalog visuals as one system: shared lighting setups, consistent angles, and files prepared for every channel the catalog ships to.
What was delivered
- Product rendering
- Catalog visuals
- Marketing
Outcome
The product family presents as one line, and new fixtures drop into an established visual system instead of a new photo shoot.
